Hoyeon: From Squid Game to Global Runways

When you hear the name Hoyeon, you probably think of the South Korean model‑actress who leapt into worldwide fame after starring in the Netflix hit Squid Game, a thriller series that became a cultural phenomenon in 2021. Also known as Kim Ji‑hoon, Hoyeon, she blends modeling and acting, making her a key figure in Korean entertainment, an industry that exports music, drama, and fashion worldwide. Her runway work illustrates how fashion modeling, high‑profile brand collaborations and runway shows, can catapult a talent onto the global stage.

What makes Hoyeon's career interesting is the way she leverages each platform. The Squid Game fame gave her a massive viewer base, which she turned into fashion credibility by walking for luxury houses and fronting major ad campaigns. This crossover shows that a hit TV role can act as a springboard for a modeling career, especially when the show reaches audiences in over 150 countries via Netflix.

How Hoyeon Shapes the Intersection of Acting and Fashion

In the world of Korean entertainment, Hoyeon stands out because she isn’t just an actress; she’s a style icon. Her Instagram posts combine behind‑the‑scenes clips from drama sets with runway snapshots, demonstrating that acting chops and runway poise reinforce each other. Brands love this blend because it gives them a spokesperson who can talk about character depth while showcasing clothing in a way that feels authentic.

Fans often ask whether Hoyeon will take on more acting projects after her runway success. The answer seems to be yes – she’s already been linked to new Netflix series and local Korean dramas. This pattern reflects a broader trend: actors from popular streaming shows are increasingly tapped for fashion collaborations, creating a feedback loop where screen visibility fuels brand deals, and those deals keep the actors in the public eye.

Looking at the bigger picture, Hoyeon's journey illustrates three key connections: Squid Game (media exposure) → fashion modeling (brand partnerships) → Korean entertainment (global cultural export). These links form a semantic chain that explains why her name appears across tech, music, and lifestyle news feeds.

If you’re curious about the exact projects Hoyeon has lined up, the list below covers everything from upcoming Netflix teasers to her latest runway appearances in Paris, Milan, and Seoul. You’ll see how each entry ties back to the central theme of a Korean star reshaping global pop culture.

Ready to dive deeper? Below you’ll find the freshest articles, interviews, and analysis that capture Hoyeon's impact across entertainment and fashion. Whether you’re a fan of her acting, her style, or both, the collection offers a clear view of why she continues to be a headline‑making force.

Mikey Madison and Hoyeon Embark on a Wild Doughnut Heist in Sean Baker's Latest Vision
15 Feb

In a daring new photoshoot for W Magazine’s Directors Issue, actors Mikey Madison and Hoyeon collaborate with director Sean Baker on *Sprinklelina*. Mixing western and post-apocalyptic styles, the duo becomes doughnut bandits in an unconventional heist. Madison talks about her Oscar-nominated role and Baker's unique casting approach.